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Baby Sensory

Baby Sensory

Welcome to our magical world of sensory learning, wonder, exploration, and extraordinary delights!

Baby Sensory was the first baby programme to offer a complete approach to learning and development from birth to 13 months. Designed to stimulate, educate and provide precious memories during the all-important first year of life, the programme has won multiple awards both nationally and internationally since 2008. 



Everything we do is backed by over 35 years of expert research in childhood development. So we’ll always explain what we’re doing and why, helping you make your baby’s first year a truly precious time of learning, fun and sensory exploration.

Babies can start Baby Sensory classes from birth and move on to Toddler Sense when they are 13 months-old. Currently more than 25,000 parents and babies in the UK do just that!

Baby Sensory classes are split into 2 parts:

0 - 6 months

7 - 13 months

However, if you have a friend with a baby who is slightly older or younger, or you can’t make one of the split-age classes, we also run a session for babies from birth to 13 months.

The Founder

Lin Day

Baby Sensory founder, Dr. Lin Day, is one of the UK’s leading parenting experts and a renowned author within the fields of sensory and childhood development.

“I am immensely proud of our team who provide excellence in teaching and provision. We are all passionate about inspiring excitement for early education because we truly believe that it can make a difference.” Dr. Lin Day

Your Class Teacher

We’re incredibly lucky to have exceptional Class Leaders. Many were originally parents who loved attending the programme with their own babies.

As well as experiencing classes personally, Class Leaders complete a rigorous one year training course, shadow existing teachers and learn in great detail about the course and the philosophy behind it.

We’d love to introduce you to each team member directly, but with more than 400 Franchisees and Class Leaders, that would make a very long page! However, if you put your postcode in here, you’ll be able to find out who runs classes near you.




About the Programme

What makes our programme so special is that each activity is carefully designed to stimulate your baby’s senses and move learning and development forwards. Behind each session, there’s an incredibly detailed lesson plan backing up everything that you and your baby see, hear and do.

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We provide ideas for play, massage, tummy time, movement, visual development, hand-eye coordination and music in simple practical ways that can easily be repeated at home. We also use a combination of original and traditional songs and rhymes to develop early communication skills. You will always remember the moment your baby first uses the signs to our ‘Say Hello to the Sun’ song, which is played at the beginning of each Baby Sensory class.  

“We love the opening song, ‘Say Hello to the Sun.’ I sing it at home all the time and it always soothes my baby.”  Imogen

In our themed weeks, you and your baby will swirl through snow, enjoy a beach party, laugh at the jungle jitters, explore a watery world undersea, join us on an animal adventure, and marvel at the magic that we have created.

The video below show a series of activities from a typical Baby Sensory session and illustrates a number of baby development and bonding activities for you and your baby to enjoy together.


“These classes are brilliant. We’ve seen puppet shows, bouncing balloons, sizzling sausages, wobbly jelly . . . it’s different every time and we love it! It really is the highlight of our week.” Zoe

“The classes are so well thought out, giving great ideas of what you can do at home to educate and keep your baby entertained.” Natalie

Baby Duck

Each week, we set up the exploratory play area so that you can meet other parents, make new friends, share tips and experiences, and support each other through the early stages of parenthood. Your baby also enjoys happy social play, which sets the tone for the acquisition of future skills such as cooperation, turn taking and sharing.

Your Baby’s Development

“A sensory environment rich in sights, sounds, smells, tastes and textures promotes brain growth, increases the capacity for intellectual development, and forms the foundation for all future learning.” Dr. Lin Day 

The most miraculous advances in your baby’s brain structure occur in the first 3 months of life. During this period, an astonishing 2 million new connections are created every second!  By the end of the first year, your baby’s brain will have doubled in volume as a direct result of learning from birth. 


We want you to enjoy every second of this miraculous development and help you understand what’s happening. That’s why everything we do has a purpose. We’ve even arranged the mats you sit on to match the distance that babies see objects clearly. During the wind-down, when we say “Shhhh”, we soothe your baby by mimicking the sound of blood rushing through the placenta.


While each session is different, we’ve structured the routine to follow the natural rest-play-rest cycle of babies to provide predictability, comfort and security. The routine avoids over or under-stimulation and is useful because you know what to expect each week. However, if your baby needs to feed half-way through or sleep, that’s fine too!

All you really need to do is come along! We’ve done all the research so that you and your baby can spend time focusing on each other and having huge amounts of fun!


Can we Help?

We hope we’ve covered everything you need to know. If you have any questions about classes in your area, then here’s where you’ll find your local Baby Sensory Class Leader. 


 Community Diamond Award - Baby Sensory 2 - 2015 12038311_992331340831670_1053735341709824926_n

Take a look at the other programmes brought to you from Baby Sensory... 

Baby Foundations secondary logo  small_635468112438976771_Toddler-Sense-secondary-logo_1  Miniplogo

Baby Sensory Facebook


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